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Outbound Strategy
4 Effective Strategies to Convert More Franchise Leads

7 min read
In this post, we reveal the four most crucial lead management steps a franchise should take to ensure the success of its franchise leads generation efforts.
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Outbound Email
Why and How to Follow Up After Your Outbound Sales Appointment

7 min read
80% of deals require at least 5 follow-ups before they finally close. But, following up with a lead doesn't have to be a highly stressful endeavor. It's all about being organized, staying disciplined, and showing personal interest. Leadium has created a list of the key suggestions that can help you to successfully follow up after all of your sales meetings.
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Outbound Email
Awesome Sales Email Subject Lines That Get Opened

7 min read
Email marketing is one of the most efficient, cost-effective ways to get noticed by prospects, and convert those prospects into leads. However, like most things in life, you'll only see good results if you handle your email campaigns the right way.
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Company News
What are your Outbound Realities?

3 min read
Are you in outbound sales development and have a great story or lesson to share from your time filling a sales pipeline? Help us write the first book by SDRs for SDRs!
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Company News
We're Sponsoring Outreach Unleash 2019 and Here’s Why

5 min read
This year we are taking some big steps to invest in our future as a company and as leading professionals in the modern sales industry. We thought what better way to do that than to take the team to San Diego this March for Outreach Unleash 19!
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Company News
Leadium Announced as Global Lead Generation Agency

4 min read
As we look back at an amazingly successful 2018, driving Outbound Sales for over 150 clients, we are proud to share that Leadium has been named a Clutch Global Leader on Clutch’s 2018 list of IT and Business Service Leaders! With this announcement, Leadium joins an exclusive group of 250+ top B2B service providers from all over the world.
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Business Insights
What is B2B Outbound Sales?

5 min read
While a fair number of businesses rely heavily on innovative inbound sales techniques to keep the customers coming down the sales pipeline, the fact remains that simply waiting for customers to come a-knocking isn’t going to be an ideal strategy for every business. Enter outbound sales: the go-getter’s approach to bringing home the bacon.
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Business Insights
Our Top 5 Outbound Sales Insights from 2019

8 min read
From tips on how to run best-in-class outbound sales programs, to insights from our partnership with Outreach.io, as well as leadership and internal sales team decision-making resources, we have reached far and wide this year to give you a comprehensive look at how and why outbound sales can be a game-changer for your business.
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Business Insights
6 B2B Growth Trends To Watch in 2020

5 min read
2020 is right around the corner. Are you paying attention to the future trends that will help grow your B2B business next year and beyond? We’re sharing our top 6 picks for sales (and marketing too!) trends that we think will be key strategy drivers for growth.
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Outbound Strategy
4 Effective Strategies to Convert More Franchise Leads

7 min read
In this post, we reveal the four most crucial lead management steps a franchise should take to ensure the success of its franchise leads generation efforts.
read article

Outbound Email
Why and How to Follow Up After Your Outbound Sales Appointment

7 min read
80% of deals require at least 5 follow-ups before they finally close. But, following up with a lead doesn't have to be a highly stressful endeavor. It's all about being organized, staying disciplined, and showing personal interest. Leadium has created a list of the key suggestions that can help you to successfully follow up after all of your sales meetings.
read article

Outbound Email
Awesome Sales Email Subject Lines That Get Opened

7 min read
Email marketing is one of the most efficient, cost-effective ways to get noticed by prospects, and convert those prospects into leads. However, like most things in life, you'll only see good results if you handle your email campaigns the right way.
read article

Lead Generation
Lead Database Enrichment 101: What It Is & It’s Value Beyond Prospecting

6 min read
Enriched data helps you make better decisions, reach better, more targeted prospects, layers in real-time verification, and allows you to get the most return on your database. Learn the basics and how to get the most value out of your database enrichment efforts.
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Lead Generation
For Your B2B Startup's Sake, Stop Making These 6 Common Sales Mistakes

12 min read
Startups fail for many reasons, but without sales you do not earn revenue and will go out of business. Creating the right B2B sales program can be difficult. Lucky for you, many startups before you have made big mistakes that you can learn from. Here are six common B2B sales mistakes that can take a big toll on startups, and what you can do to avoid them.
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Lead Generation
5 Reasons Human-Sourced Leads are Superior to Databases

8 min read
While the promise of automation, reduced research time, and leads delivered at scale might be an appealing promise, sourcing leads from a database is also a tradeoff for many challenges delivered back to your sales program and business. Here are 5 reasons why human-sourced leads are a better for your pipeline and bottom line.
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Guides
How to Create a Valuable Ideal Customer Profile

9 min read
We’re going to walk through one of the most important factors of building a successful company: creating an ideal customer profile (ICP). A good ICP defines your best customers and helps you find more of them, as well as helps align the activities of your multiple teams and groups throughout your business so everyone can best serve those customers.
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Guides
Guide: In-House vs. Outsourced Sales Development - The Costs You Should Consider

12 min read
As a high-growth SMB, when you want to improve (or even just start) your sales development program, you’re faced with a pivotal cost-based decision: do you hire an in-house sales development team or work with an outbound sales partner? This new guide breaks down the numbers and facts you need to decide what's right for your business.
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