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Building a Qualified Lead Pipeline
With outbound tactics, you can accurately target specific prospects. After you’ve captured leads in your sales funnel, this can help you move prospects through the pipeline via email nurture campaigns that share relevant content. By qualifying and scoring your leads based on their engagement with your emails and content, you can identify qualified leads and pass them over to sales for closing. Sco
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Lead Generation
4 min read
Increase Trade Show ROI by 3x Utilizing SDRs
After working with several clients, we have uncovered how incorporating a sales development rep (SDR) into the preparation, execution, and follow-up of a tradeshow can seriously increase sales opportunities.
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Lead Generation
5 min read
3 Easy Ways to Improve Sales Conversions with Database Enrichment
With sales development teams relying on this existing prospect info to create opportunities, the growth of your business is dependent on its accuracy. You wouldn’t put #87 unleaded into a Boeing 747 and expect it to take off and land. You need ROCKET FUEL!
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Lead Generation
3 min read
5 Steps to More Effective Email Selling
Sales emails are still written in an ineffective, non-personal, straight to the junk folder mentality. It doesn’t have to be this way. Follow these 5-steps to balance personalization and the sales pitch in your next outbound email campaign.
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5 min read
5 Things to Consider When Outsourcing Lead Generation
Hiring an in-house sales development operation that can effectively utilize sales automation tools is expensive. In many instances, an outsourced leadgen vendor can quickly enhance your sales operation by providing consultative industry insight and measurable outputs. Here are a few considerations to make when analyzing your leadgen service options.
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Lead Generation
3 min read
4 Things to Look For When Hiring Your Next SDR
To build the most efficient sales operation, you need to establish an efficient sales development team. Here are the questions you should ask candidates in their interviews.
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Sales
3 min read
2 Sales Functions Every B2B Company Should Outsource
Building a predictable sales pipeline is essential to realizing revenue growth as an organization. Peeling away the layers of successful B2B teams, you find a commonality that fuels these pipelines. More meetings = more sales. To get more sales you should outsource lead generation and sales development.
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5 min read
Top 4 Sales Prospecting Software Tools
Instead of building another feature packed outbound automation platform, we chose to provide sales teams with the highly qualified outsourced lead generators and sales development reps that implement, manage and optimize these tools.
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Technology
5 min read
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collateral
Outbound Sales Guides & Playbooks
In-House vs. Outsourced SDRs
Outbound Sales Guide 2025