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Cold Calling
Cold Calling in 2023: 10 Tips for Setting More Appointments

8 min read
Master cold calling in 2023 with these 10 practical tips, which emphasize building resilience, identifying your target audience, preparing a clear sales script, personalizing calls, and balancing automation with human connection for setting more appointments and driving business growth.
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Guides
Your Comprehensive 8-Step Guide to Sales Prospecting

3 min read
Use these eight steps to establish an effective prospecting system and get more qualified leads.
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Outbound Strategy
Inbound vs Outbound Sales: What’s the Difference, and Which Strategy Should You Use?

3 min read
A detailed comparison of inbound and outbound sales. Learn how each one works, and when to use each strategy.
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Company News
What are your Outbound Realities?

3 min read
Are you in outbound sales development and have a great story or lesson to share from your time filling a sales pipeline? Help us write the first book by SDRs for SDRs!
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Company News
We're Sponsoring Outreach Unleash 2019 and Here’s Why

5 min read
This year we are taking some big steps to invest in our future as a company and as leading professionals in the modern sales industry. We thought what better way to do that than to take the team to San Diego this March for Outreach Unleash 19!
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Company News
Leadium Announced as Global Lead Generation Agency

4 min read
As we look back at an amazingly successful 2018, driving Outbound Sales for over 150 clients, we are proud to share that Leadium has been named a Clutch Global Leader on Clutch’s 2018 list of IT and Business Service Leaders! With this announcement, Leadium joins an exclusive group of 250+ top B2B service providers from all over the world.
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Business Insights
6 B2B Growth Trends To Watch in 2020

5 min read
2020 is right around the corner. Are you paying attention to the future trends that will help grow your B2B business next year and beyond? We’re sharing our top 6 picks for sales (and marketing too!) trends that we think will be key strategy drivers for growth.
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Business Insights
The 5 Jobs Every Small B2B Business Should Outsource in 2020

8 min read
2020 is right around the corner and right now is an excellent time to start examining the pieces of your business plan where you know you can’t do it all on your own and how you'll get profits off the ground with limited headcount and zero to little budget.
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Business Insights
Over 50% of Small Business Owners Made Zero Hires in 2018

4 min read
The U.S. economy is strong and small businesses are doing well. But according to the inaugural “2019 State of SMB Finance Report” from ScaleFactor, 52% of the businesses in the survey didn’t hire any new employees in the past 12 months. So what’s the issue? Why aren’t they hiring?
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Cold Calling
Cold Calling in 2023: 10 Tips for Setting More Appointments

8 min read
Master cold calling in 2023 with these 10 practical tips, which emphasize building resilience, identifying your target audience, preparing a clear sales script, personalizing calls, and balancing automation with human connection for setting more appointments and driving business growth.
read article

Guides
Your Comprehensive 8-Step Guide to Sales Prospecting

3 min read
Use these eight steps to establish an effective prospecting system and get more qualified leads.
read article

Outbound Strategy
Inbound vs Outbound Sales: What’s the Difference, and Which Strategy Should You Use?

3 min read
A detailed comparison of inbound and outbound sales. Learn how each one works, and when to use each strategy.
read article

Lead Generation
Why B2B Lead Generation Services are Important for Startups

4 min read
B2B lead generation services can help startups by generating more qualified leads, increasing sales opportunities, and improving customer retention rates. These services provide customized campaigns and utilize expertise to target businesses that are the right fit for the startup's product or service.
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Lead Generation
How to Scale B2B Lead Generation Through Marketing Automation

4 min read
The blog post discusses the importance of marketing automation in generating B2B leads. It defines marketing automation, its benefits, and how to select the right automation tool. Benefits of automation include saving billable hours, improving lead generation, personalizing follow-up, and increasing marketing ROI.
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Lead Generation
How to Use LinkedIn for B2B Lead Generation

4 min read
LinkedIn is a veritable gold mine of B2B leads, with nearly 90% of B2B marketers focusing on it as their main content distribution platform. In this blog post, the author shares some tips on how to use LinkedIn effectively for B2B lead generation.
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Guides
Your Comprehensive 8-Step Guide to Sales Prospecting

3 min read
Use these eight steps to establish an effective prospecting system and get more qualified leads.
read article

Guides
12 Best Sales Books You Need to Read

8 min read
Selling is a difficult task that requires convincing others to do something they wouldn't do on their own. Fortunately, there are numerous sales books available to help sales reps, managers, and executives improve their skills, and this blog post recommends 12 must-reads that cover a wide range of sales concepts and techniques.
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Guides
How to Create a Valuable Ideal Customer Profile

9 min read
We’re going to walk through one of the most important factors of building a successful company: creating an ideal customer profile (ICP). A good ICP defines your best customers and helps you find more of them, as well as helps align the activities of your multiple teams and groups throughout your business so everyone can best serve those customers.
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