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Inbound vs Outbound Sales: What’s the Difference, and Which Strategy Should You Use?
A detailed comparison of inbound and outbound sales. Learn how each one works, and when to use each strategy.
All
Outreach
3 min read
B2B Appointment Setting Tips and Techniques
Learn tips and techniques on how to effectively set appointments with senior executives for your sales team.
All
Outreach
3 min read
Why B2B Lead Generation Services are Important for Startups
B2B lead generation services can help startups by generating more qualified leads, increasing sales opportunities, and improving customer retention rates. These services provide customized campaigns and utilize expertise to target businesses that are the right fit for the startup's product or service.
All
Lead Generation
4 min read
How to Scale B2B Lead Generation Through Marketing Automation
The blog post discusses the importance of marketing automation in generating B2B leads. It defines marketing automation, its benefits, and how to select the right automation tool. Benefits of automation include saving billable hours, improving lead generation, personalizing follow-up, and increasing marketing ROI.
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Lead Generation
4 min read
How to Use LinkedIn for B2B Lead Generation
LinkedIn is a veritable gold mine of B2B leads, with nearly 90% of B2B marketers focusing on it as their main content distribution platform. In this blog post, the author shares some tips on how to use LinkedIn effectively for B2B lead generation.
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Technology
4 min read
Why B2B Lead Generation Services are Important for Startups
B2B lead generation services are important for startups as they help in generating more qualified leads, increase the number of sales opportunities, and improve customer retention rates. With B2B lead generation services, startups can get quality targeted campaigns customized specifically towards clients who want their products or services.
All
Lead Generation
5 min read
How to Know When It’s Time to Outsource Your SDR Department
This blog post discusses outsourcing the Sales Development Representative (SDR) department and when it might be a good idea for a business. SDR professionals are responsible for generating outbound leads and nurturing leads until they become warm. Outsourcing the SDR department to a third-party vendor is a good idea if a company does not have the bandwidth to keep a robust SDR department in-house.
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Sales
4 min read
Why Small Businesses Need Lead Generation Services
The blog post discusses the importance of lead generation for small businesses, the challenges they face in implementing it, and why outsourcing to a lead generation service provider can be a good option. It defines lead generation as the process of creating and capturing interest in a product or service to increase the client base and revenue.
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Lead Generation
4 min read
What Is B2B Lead Generation: Everything You Need to Know
2 / 2 Blog post covers B2B lead generation, a process to attract customers through inbound and outbound methods. It outlines benefits, strategy steps including targeting audience, lead discovery, contact, qualification, nurturing, and closing. Benefits include increased sales and brand awareness.
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Lead Generation
5 min read
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